Kate Bollard

SHEARER

Shearer AW Launch - Photo Credit - Carly Ravenhall - 49_preview

Shearer AW Launch - Photo Credit - Carly Ravenhall - 48_preview

Influenced by Australian cultural history while incorporating a modern and unique design aesthetic, Shearer is a premium menswear label that has grown from its inception as a street-wear label and presents its first A/W collection.

Designed and made in Australia for the modern man, the new A/W collection comes after designer and founder, Johnny Szymanski, took over design control. From concept to construction, Szymanski has taken Shearer through a confident progression from its original design language and changing from its former name of Sheep Shearer. You might remember Johnny Szymanski from my 5 minutes interview him and his Brand Sheep Shearer. But a change has come and his brand has evolved into SHEARER.

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With a monochrome colour palette, the A/W collection focuses on high quality fabrication, comprising of 19 designs that carefully infuses minimal silhouettes with bold original prints and textured elements.

Szymanski said, “This is a very important collection for the brand and for me as a designer. A/W18 is the first collection under the new name, inspired by new concepts and following a bolder design direction.”

The label is inspired by Australian legend, Jackie Howe, and his life at the end of the 19th century. Howie became famous for his shearing record of 321 sheep in seven hours and 40 minutes using blade shears at Alice Downs near Blackall, Western Queensland.

Shearer will always follow the same ethos of the past and its heritage, but we refuse to constrain our creativity when it comes to designing original pieces,” said Szymanski.

Price points for the collection range from $120 through to $2,500.

Shearer AW Launch - Photo Credit - Carly Ravenhall - 55_preview

The runway was nothing but amazing! Shearer is a label to watch. The collection not only appealed to the men but even the ladies. With pieces that could be worn by women, trust me I have an eye on a few pieces for winter.
With a FROW full of bloggers, designers, investors and even Joel Creasey, social media was buzzy for days and we can understand why. I think this is just the beginning for Shearer.

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To keep updated on the Shearer journey head to
www.shearer.online
Insta: @shearerdesigns

Images by Carly Ravenhall

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